Home Technology Holds On

Ralph Corbo builds million-dollar homes in western Connecticut. A member of the NAHB and the Custom Electronics Design & Installation Association, The Corbo Group has long sold new homes with robust technology packages. But the market for its spec homes has virtually dried up, so late last year the company took an unprecedented step. It snapped up a foreclosed nine-lot subdivision in Waterbury, Conn., and made plans to build and sell $200,000 starter homes. The question became what home technology the company could offer, if any, and still hit its price point.

“The family that’s going to buy these homes is a couple of 28-year-olds, just got married, and they have laptops, iPods, and wide-screen TVs,” Corbo says. “Technology is part of who they are. So we decided we couldn’t give up our edge, our belief that technology was an important part of our homes.”

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