Spring Cleaning Sale! April 17th & April 19th

Come in for our Spring Cleaning Sale on April 17th and April 19th and score some great deals.

The MX-6000 RF and WiFi capable universal remote

When used in conjunction with the PSX-1 (MSRP US$349), which links iPods to Macs and PCs, the MX-6000 can turn a user’s iPod into a personal A/V server.

via The MX-6000 RF and WiFi capable universal remote .

Wired for Profit

CONSIDERING THE CURRENT PRESSURE TO SUSTAIN margins, it makes no sense that many builders continue to leave money on the table when it comes to selling digital technology to new-home buyers. Retailers collect billions each year from the sales of plasma televisions, iPod audio systems, home theaters, security, and automated lighting systems. Yet too many builders seem content to wire the home for automated equipment, often at razor-thin margins, and leave the sale of high-margin extras to others.

Digital technology, much easier to install in a new home than retrofit into an existing one, can be a major point of sales differentiation. Thankfully, a growing number of progressive builders are seizing this advantage, striking precedent-setting arrangements with installers and suppliers, bringing digital technology into the option process, and training their sales staff to actually sell the lifestyle benefits.

Read Full Story: Wired for Profit.

Instant Entertainment

Orleans Homebuilders has a new arrangement with Philadelphia-area electronics retailer HiFi House in which home buyers can opt for audio and video systems during the design center phase and have the new gear ready to go the day they move in.

According to Kelley, Orleans gets a percentage of the sale—a deal similar to any other standard new-home upgrade, although margins vary by product—and HiFi House hopes to make money by registering high-volume sales. The electronics systems are on display at the home builder’s 8,000-square-foot design center in Bensalem, Pa., about three miles from its headquarters.

Read Full Story:  Instant Entertainment.

Note: Nauset TV & Sound offers a preffered builders program with profit sharing, similar to what is described in this article.

Scaling Back Smartly

The new trend toward smaller homes is a reversal of two decades’ worth of expanding floor plans, a time when, according to Associated Press statistics, the median-sized single-family home went from just under 1,600 square feet to over 2,200 square feet. As the size of homes retreats, how can technology help builders offset the perception of a smaller home?

“Luxury can compensate for size,” notes Jeff Singer, marketing communications director at Crestron. “The last thing you want in a smaller space is lots of wall clutter, which makes a space feel even smaller. An integrated home control solution provides a sleek, minimalist installation.”

Read Full Story:  Scaling Back Smartly

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